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Kids Play With Rocks All the Time
Kids play with rocks all the time but we never let them play with matches. That’s because anyone can strike a match. One match head against a striking surface can set just about anything flammable...
View ArticleWhy Brands Don’t Change
Too many companies fail to seek change until after a brand or product is declared broken. Then change is ushered through at a breakneck pace fed by panic and profits. And even after broken pieces are...
View ArticleEat Media: Top 5 Mistakes I made in 2010
MISTAKE #1 Not listening to that inner voice that says, “The time is now!” Despite ever-sophisticated analytics, tell-tale advisors and detailed market reports, I often find the most accurate...
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